If you are going to pitch to investors, no matter the first time or not, you always face many challenges, questions, doubts and fears: how to convey the meaning and value of your idea to investors in a short pitch? How not to miss anything and make your pitch effective and many others.These and other questions can be answered in a series of short videos from lead investor Steve Barsh, managing partner at Dreamit Ventures.
Steve has a big experience of starting, leading, launching, and building multinational companies as well as early stage venture work. He has helped launch over 100 companies that have generated over $1B in value. He has extensive experience working with entrepreneurs, scientists and physicians on rapid identification and de-risking of critical make-or-break assumptions as well as shaping those companies along with guiding their early stage venture rounds.
In these videos, Steve shared his unique experience, revealed secrets, and provided valuable advice on how to pitch with investors. In 20 short videos, he clearly and succinctly talks about how to grab the attention of investors from the first minute of the pitch, considers the biggest mistakes in evaluating competitors and analyzing TAM, tells about the secret ingredients and how to ask investors for money.
Interesting? Stay tuned for our posts, we will be posting the key points of these videos. And now let's go straight to the first one!
How and when to use a flashback pitch deck on investors
Usually, you have a limited amount of time to present your idea to investors. And if your startup has significant traction, you may use a special “hook” by Steve Barsh to get the attention of investors from the first minute of your pitch. "Flashback pitch" is a technique that compels the key points of your deck on the second slide “Snapchat summary” in one sentence for each point. This can be a problem, ARR, MRR, solution, revenue, market, goals, key customers, site subscriptions, or other interaction with the target audience that affects the final revenue.
This "flashback pitch" can be compared to a method in a movie, where from the very beginning they put the end of the film, and then develop in detail the events that led to such an ending.
Traction is the heart of every startup and this is the most interesting in the hearing of investors. So, if you don’t talk about traction in the first few minutes, investors could think that you probably don’t have any.
Here is the full video:
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